PPC Ad rank and relevancy – SEO Training Institute

PPC Class Gurgaon and Navi Mumbai- SEO Training Institute

PPC Training Gurgaon and Navi Mumbai bring new face of the tutorial which explain you pros and cons of Pay per click relevancy and irrelevancy.  Ad rank is much important and need to be focused to increase quality score.

Formula to calculate ad rank= Bid and quality score

If you ad rank is higher then you have higher chance for your ad to come in top and beat the competition. However, each time your ad position could be change due to competition at that movement.  

So if you creating an ad then keep this thing in mind, title and description of ad must be relevant to you keywords. And the extension which you are adding to add should be relevant. This factor can determine your ad position in search results.  To make your ad more vibrant, the team of seo training institute research and analysis in depth to bring an ad in top search results.

PPC course Gurgaon and Navi Mumbai explain each topic in details. After covering text ad and its part like bid, keyword, ad relevancy and ad rank we move to next level. The expert of ppc training Gurgaon trains you to build banner ad or image ad for your business.

Banner ads and Image ads – These ads are part of display promotion and branding which can help to aware your product in public and in target audience. The advertisement may help if you are launching new business and product. So Google display advertisement can play a crucial role to make your brand more visual among audience.

While placing a banner ad you need to have image or banner in jpg,png and gif format images and the size of this images must be maximum 150 kilobytes. You must check image size also which is supporting by Google ad words.

There are given size of different banner and images ads.

240 x 400 – for vertical rectangle image

320 x 50 for mobile leader board

468 x 60 this size is for banner.

728 x 90 it is for leaderboard.

250 x 250

200 x 200 for Small Square

336 x 280 for large rectangle

300 x 250 for inline rectangle

120 x 600 for Skyscraper

So above are some image and banner size which is supported in Pay per click. Your next step is to create a display campaign for the advertisement. Our PPC program details you how to run effective display campaign for any product or services.  

Thing to do in Image advertisement:

Choose campaign – Display network

Set location and Set device for your ads

Set Bid strategy – Always choose CPM method to run images ads.

Choose budget – And choose budget for display campaign wisely.

Upload images and save then your ad will be under review and hence it would be live if no error occurred.

Note: if you don’t have enough sources to get created images then you can choose Google image gallery where you can use free image template for your business.

In Short PPC course Gurgaon and Navi Mumbai are commit to train search engine marketing professional which can start successful career in SEM. 

For more info visit website : http://www.seotraininginstitute.in/smo-sem-training-course.html